branding

system

2025

Cover

TypeCon 2027: Resonance

about.

Resonance is a typography conference that bridges the gap between personal memory and collective experience, supporting a deeper understanding of how design can evoke shared emotion. Its core concept centers on the idea that typography, color, and form can translate individual moments into something universally felt. Inspired by the subtle familiarity of lived experiences, the visual system combines expressive typography, layered color, and dynamic compositions to create a sense of connection and recognition.

The project includes a cohesive branding system spanning a promotional poster, lecture schedule, interactive memorabilia, and environmental graphics, all working together to extend the conference experience beyond a single moment.

Showcase image
Showcase image